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AUDREY MAHIMWALA

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Category: My Thoughts

Project triangle
My Thoughts websitePosted on:July 18, 2021July 29, 2021

How to share budget concerns with your designer

So you’ve got a great project that you’re finally ready to launch, but you need a couple things to make you look legit. A website, press kit, packaging, maybe even a business card. You have some money set aside, but you have no idea how much is enough and you certainly don’t want to break…

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hand drawn web browsers with dollar signs
graphic design My ThoughtsPosted on:June 10, 2021June 14, 2021

Determining design’s ROI

I was reading this article from InVision about estimating the ROI in design, and it reinforced that good design does have a quantifiable benefit. Sometimes spending money on design-related products or services seems like a bonus, used when a company has extra room in the budget that allows for the splurge. It’s seen as something…

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writing coffee shop
My Thoughts websitePosted on:May 5, 2021July 22, 2021

When should you hire a designer?

It’s a good question, one that requires a lot of thought and deliberation. Obviously, I might be a little bit biased as a designer, but instead of giving a blanket statement like – “everytime,” I thought I’d dig a little deeper and answer the question thoughtfully, as if I weren’t wearing my creative hat and…

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Desktop
graphic design My ThoughtsPosted on:April 20, 2020July 22, 2021

Tidying up your digital life

In our tech-obsessed world, it’s becoming increasingly important to also be intentional about tidying our digital data as much as possible. I’ll divided this article into 2 main sections: WHY (the real benefits) and HOW (practical tips).

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graphic design My ThoughtsPosted on:March 4, 2020March 4, 2020

My earliest creative influencers

I didn’t grow up in a particularly creative family, and I remember being jealous of my fellow design students who had artists, designers and musicians as parents. I was certainly not one of them, although they did encourage me. My earliest recollections…

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world trade centre
My ThoughtsPosted on:May 8, 2019September 9, 2019

My top 3 design subscriptions

I’m quite picky when it comes to my email subscriptions; I’m hesitant to subscribe and quick to unsubscribe. Like most of us, I simply can’t be bothered reading things that are just sub-par because my time is valuable to me and I get tired of automatically deleting unopened subscription emails. I’ve distilled my top three…

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whale building
My ThoughtsPosted on:April 8, 2019September 9, 2019

Great free design resources (insider secrets)

Time for me to spill the beans. Even designers need a little bit of help sometimes. Ok, a lot of the time. When I was in school, our instructors taught us to be purists and do everything ourselves. Copy, illustrations, photography, the whole nine yards. In fact, we really frowned upon the word ‘template’ (and…

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